Maui Shopping Guide: Best Souvenirs & Where to Shop Local
Disclosure: This post has no promotions, affiliate links, or sponsorships.
Whether you’re looking for a gift for someone back home or just want a little slice of the island to take with you, you’ll find way more than the usual souvenir stand staples here.
Think handmade jewelry, farm fresh treats, and one-of-a-kind finds you won’t see anywhere else. Definitely make sure to save a little space in your suitcase.
There’s no shortage of places to shop around the island, but of course the best finds are usually at locally owned businesses or spots that sell made-on-Maui or made-in-Hawaii goods. These kinds of purchases tend to be more meaningful, more unique, and best of all—your money stays in the community and supports local artists, farmers, and small business owners.
In this guide, I’ll walk you through some of my favorite shopping spots around the island—places I love visiting myself and always take friends and family when they’re in town.
Before You Shop: What to Look For
Edible Treats

- Sweet and juicy Maui Gold pineapples (yes, you can ship them!)
- Chocolate-covered macadamia nuts – always a hit
- Locally made jams, honeys, and chocolates

Artisan Goods & Cultural Souvenirs
- Handmade jewelry inspired by Hawaiian nature and traditions
- Koa wood carvings, utensils, or quality handcrafted ukulele
- Locally made soaps, candles, and skincare with island-grown ingredients
- Traditional pareos (sarongs), aloha shirts, or boutique swimwear
- Hawaiian print tea towels and bags
- Glass-blown art, resin and wood pieces, and plein air paintings
- High-res landscape photography prints of iconic Maui scenes
📖 Related Read: Beyond the Beach: Best Relaxing Activities to Do on Maui
Where to Shop
1. Charming Small Towns to Explore
Maui’s small towns are full of personality and are some of the best places to shop for unique, locally made treasures. Each has its own vibe, so whether you’re into art, culture, or just strolling with a smoothie in hand, there’s a town worth adding to your itinerary.
Paia

This colorful little town on Maui’s north shore has a bohemian, surfer-meets-hippie vibe that’s hard not to love. Once a bustling sugar plantation town, Paia has transformed into a lively stop full of boutiques, surf shops, art galleries, and cafes.
Some of my favorite spots:
- Maui Crafts Guild & Maui Hands
Two great galleries to find unique, handcrafted art by local artisans, from ceramics and woodwork to paintings and jewelry. - Mana Foods
A Paia institution. This grocery store has a well-loved hot food bar and bakery, tons of locally-grown produce, and shelves full of Maui-made goods. - Biasa Rose Boutique
A stylish boutique with locally made jewelry, bohemian brands, and hidden consignment gems. - Sand and Sea Maui Gifts
Locally-made gifts that are reasonably priced like beautiful wood carvings, sea glass wind chimes, lava-inspired bowls, and abalone jewelry.
Want an Easy Way to Explore All These Places?
If you’re ready to hit the beaches, trails, farms, and more without the hassle of planning or searching, my comprehensive digital Maui Travel Map has you covered. It includes everything listed in this post and hundreds of more great spots to make the most of your trip.
Makawao

This cute town in Upcountry blends paniolo (Hawaiian cowboy) culture with a growing arts scene. The main street is lined with eclectic boutiques, galleries, and cozy spots to grab coffee or something sweet.
Some of my favorite spots:
- Island Glass – beautiful glass-blown pieces made right on-site
- Viewpoints Gallery – one of the best art galleries on Maui, in my opinion
- Komoda Bakery – a local institution with legendary cream puffs
- Maui Cookie Lady – her whimsical shop is a fun experience in itself and smells heavenly!
- Dragon’s Den Herb Shop – a gem for herbal remedies and natural skincare
🔆 Tip: There’s also a small marketplace, called Makawao Maketplace, at the center of town that has rotating artisan vendors and a few food trucks and picnic tables.

Wailuku

Wailuku may not be as popular as the other two towns, but it’s growing into a fun, off-the-beaten-path shopping destination in central Maui.
Around Market and Main Streets, you’ll find a dozen or so boutiques, art galleries, and unique shops to dip in and out of. It’s also rich in history, with sites like the Bailey House Museum, Iao Theater, and Iao Valley State Park nearby.
Favorites worth checking out:
- Native Intelligence – a shop showcasing locally-made goods that reflect Hawaiian craftsmanship
- Requests Music – cool records store that also sells movies, comic books, and vintage posters
- Antique Freak – quirky, nostalgic finds and vintage decor
Another reason to love Wailuku? Murals. The town is covered in incredible large-scale works created by local artists through the Small Town Big Art initiative. They weave together stories of Hawaiian culture and heritage.

📖 Related Read: Strolling through small towns and popping into local shops is one of the best things to do on Maui when it’s raining, or if you’re just looking for a break from the beach.
2. Great Shopping Centers
If you’re staying in one of the resort areas or just looking for a place to cool off, Maui’s shopping centers are a fun mix of shops, dining, and cultural activities all in one spot.
Whalers Village (Ka’anapali)

This popular beachfront shopping center has a mix of everything—luxury brands, surf shops, galleries, beachwear boutiques, and essentials like the ABC Store. There’s a small food court, a kids’ play area, and lots of great beachside restaurants, like Monkeypod Kitchen, just steps from the sand.
Other highlights:
- Hawaii Wildlife Discovery Center – a small, kid-friendly museum with hands-on exhibits about local marine life and conservation
- Free cultural events like hula shows and ukulele lessons (check the calendar here)
The Shops at Wailea (Wailea)

This is an open-air shopping center that sits in the heart of the Wailea resort area. You’ll find a mix of high-end brands, art galleries, and excellent restaurants, plus free weekly cultural events like lei-making, live music, and Polynesian dance performances.

📖 Related Read: These shopping centers are great for families. If you’re looking for other fun things to do on Maui with kids, check out my post here.
3. Top Markets & Fairs
Maui’s weekly markets are some of the best places to shop local, score unique souvenirs, and support small businesses. Bonus: they’re usually free or very cheap to enter.
Maui Swap Meet (Saturdays, Kahului)

Held every Saturday morning at the University of Hawaii Maui College, this is the island’s largest open-air market. You’ll find everything from handmade crafts and tropical flowers to clothing, jewelry, and fresh produce.
🔆 Tips: Bring cash! While some vendors may accept cards, most transactions are cash-only (or Venmo). Entry is just 75 cents (cash only), and there’s plenty of free parking.
Maui Gift & Craft Fair (Sundays, Lahaina Gateway)

West Maui’s biggest craft fair brings together over 50 vendors with handmade gifts, photography, engraved wood carvings, and more. While some booths carry mass-produced souvenirs, many are true artisans with authentic, locally made products.
🔆 Tips: Free entry and parking. Come early for the best selection. Also, the market can get hot, so bring water, and food vendors are limited but there’s plenty of restaurant nearby.
Upcountry Farmers Market (Saturdays, Makawao)

Arguably the best farmers market on Maui, with over 40 local farms and vendors selling fresh produce, fish, tropical flowers, coffee, hot food, vegan eats, Maui-made crafts, and so much more.
🔆 Tips: Get there early for the best stuff. Bring cash, though some vendors do accept Venmo or card.
Kalama Village (Daily, Kihei)

A cute open-air market packed with little stalls selling souvenirs like tiki carvings, hot sauce, jewelry, and Hawaiian shirts. Yes, it’s touristy and most of the shops sell the same mass-produced items, but there are a few stalls that do sell locally made goods like 808 Clothing Co., which features designs by local artists.
🔆 Tips: Wander around before buying, many stalls carry similar items. Parking in the back is free and and it’s right by a ton of bars, food trucks, and restaurants so there’s plenty to do after you shop.
📖 Related Read: Markets like these are some of the best free or low-cost things to do on Maui, check out my full list here.
4. Specialty Shops
If you’re looking for a meaningful souvenir or a one-of-a-kind gift, these local shops and galleries are worth checking out.
Kula Marketplace (Upcountry)

A gem in Upcountry Maui with a wide selection of locally made gifts, clothing, jewelry, jams, soaps, and more. The adjacent deli is great for a snack or grab-n-go lunch.
🔆 Tip: Kula Lodge Restaurant is just next door. I highly recommend grabbing breakfast or brunch there if you have time. Ask to sit in one of their garden gazebos, the views will not disappoint!
Update (August 2025): Sadly, the Kula Lodge Restaurant was destroyed in a fire on August 11, 2025. The owners plan to rebuild, and its lodge and marketplace remain open.

Hui No’eau Visual Arts Center (Makawao)

This nonprofit arts center sits on a beautiful historic estate and showcases local artists in their gallery and gift shop. You’ll find ceramics, jewelry, prints, and other handmade items. They also offer art classes and workshops if you’re feeling creative.
Maui Ocean Treasures (Ma’alaea)

Located inside the Maui Ocean Center, but you don’t need a ticket to shop here. This large, ocean-themed gift shop is perfect if you’re looking for high-quality island souvenirs for kids or adults. Think coral jewelry, Hawaiian books, beachy apparel, and sea creature plushies.
Maui Friends of the Library (Pu’unene, Kihei, Kahului)

If you love books, this is a hidden gem! It’s a volunteer-run nonprofit that sells new and used books (many under $1!) to benefit Maui’s public libraries. They have three locations on the island but the Pu’unene spot is especially charming and tucked away near the old sugar mill. It’s a great place to pick up something to read on the beach or on your way home.
Tutu’s Pantry (Kihei)

This shop is small but packed with Hawaiian-made jams, sauces, salts, rubs, and more—perfect for foodies or as take-home gifts. They also offer pre-made or custom gift baskets and let you sample many of the items before you buy.
📖 Related Read: Shopping local is just one of the many things in my top authentic things to do on Maui for a culturally-rich vacation blog post, check it out.
5. Farm Stores
Some of the best souvenirs come straight from the land and Maui’s farm stores are perfect for finding fresh produce and locally made goodies. Even if you’re not looking to stock up on fruit, these spots are fun to explore and a great way to support local farms.
Kumu Farms Country Market

Located in Central Maui, Kumu Farms is one of my favorite stops to take visitors. The market is stocked with a variety of produce, including the famous Maui Gold pineapples, which can be shipped back home, plus papayas, lilikoi, dragon fruit, organic vegetables, local coffee, honey, and many other specialty items.
🔆 Tip: Beyond the shop itself, the 60-acre property has plenty of other things to do — farm tours, zipling, and a cafe with great views of the West Maui Mountains.
Oko‘a Farm Store

The Oko‘a Farm Store is always stocked with tons of fresh produce straight from their Upcountry farm. You name is they have it—herbs, veggies, tropical fruits, freeze-dried snacks, pre-made meals, jarred goods, and fresh flowers. Prices can be a little steep, but the freshness and quality make it worth it. Plus, you’ll be supporting a local farm and community-focused business.
🔆 Tip: I recommend swinging by before or after visiting the Upcountry Farmers Market on Saturdays; it’s in the same shopping center.
Ali‘i Kula Lavender Farm

A peaceful, scenic stop, especially if you’re already exploring Upcountry. For just a small entry fee per car, you can stroll through their gardens, enjoy panoramic views of Maui, and pop into their gift shop for lavender-infused everything—teas, lotions, soaps, candles. If you have time, grab a cup of lavender tea and a scone and enjoy the view from the back patio.
Maui Ku‘ia Estate Chocolate

Chocolate lovers, don’t skip this one. They do daily tours where you can learn all about their bean-to-bar process and sample their delicious chocolate. If you’re short on time, just swing by the café and gift shop in Lahaina to try a few treats or chocolate drinks. Their upstairs open-air pavilion is a great spot to relax. And if you’re here over the weekend, check out Sunset Jazz on Sundays or Pau Hana Fridays—live music, gorgeous views, and chocolate? Yes, please.
Maui Pineapple Store

Even if you’re not doing the pineapple farm tour, their shop is worth a quick stop. It’s filled with pineapple-themed treats and gifts (many of which can be shipped home), and right across the street is the Makai Glass Studio where you can watch live glass-blowing demos and shop for beautiful handmade art pieces.
Ulupalakua Ranch Store

Right across from MauiWine, this rustic little shop is a great pit stop while exploring Upcounty. Inside, you’ll find paniolo-style charm and a mix of local goods—think leather wallets, cowboy hats, hot sauces, beef jerky, and other ranch-inspired treats. Also, I highly recommend getting a burger while you’re there, super delicious and made with grass fed beef, venison, or elk raised right on the ranch. Grab a seat out back and enjoy the food and view.
📖 Related Read: Want to explore more of Maui’s awesome farms? Check out my post on the 25 Best Things To Do in Upcountry Maui: A Local’s Guide (+Map).
6. Local Grocery Stores & Natural Food Shops

Local grocery stores and natural food shops are such an underrated place to find Maui-made edible treats—often at better prices than you’ll see in tourist-heavy areas.
These spots are worth checking out:
- Mana Foods (Paia) – A local favorite. Affordable and full of organic and local products.
- Down to Earth (Kahului) – A health food store with plenty of vegetarian options, local snacks, and hot bar meals.
- Alive & Well (Kahului) – Small but well-stocked with vitamins, supplements, locally made treats, and smoothies.
- Hawaiian Moons Natural Foods (Kihei) – A great option in South Maui with lots of local goods, and a small café inside.
- Pukalani Superette (Upcountry) – A classic local grocery store that stocks Upcountry produce, local snacks, and ready-made meals (their bentos are super popular).
🔆 Bonus: Costco — Everyone shops at Costco here. If you’re a member, definitely bring your card. It’s conveniently located near the airport in Kahului, so it’s a popular spot for visitors to stock up on snacks, beach gear, souvenirs, and even some locally made items at a great price.
7. Pop-Ups & Seasonal Events

Some of the best finds on Maui aren’t sitting on store shelves, they pop up at markets and festivals throughout the year. These are great opportunities to meet local makers, support small businesses, and pick up souvenirs that are truly one of a kind.
- Resort Markets & Shops
Many resorts host pop-up markets that bring in local artists, jewelers, and crafters. Plus, don’t overlook their shops and galleries. While resort boutiques tend to be on the pricier side, they often carry beautifully curated items from Hawaiian brands you might not find elsewhere. - Maui Friday Town Parties
This free street festival is sponsored by the County of Maui and brings both locals and visitors together for a night of live music, food trucks, and dozens of local vendors selling everything from handmade jewelry and art to locally made snacks and skincare. Currently, Wailuku’s town party happens every first Friday and Kihei’s every fourth Friday.
📖 Related Read: Top Things to Do in Kihei, Maui: Beaches, Water Sports, and Local Gems

- Made in Maui County Festival
If you’re on island in early November, don’t miss this major event at the Maui Arts & Cultural Center. With over 140 vendors from Maui, Molokai, and Lanai, it’s a goldmine for locally made products, perfect for holiday shopping or just treating yourself. - Seabury Hall Craft Fair
A beloved Upcountry tradition held each May. You’ll find over 100 vendors selling art, jewelry, crafts, and food on the beautiful Seabury Hall campus in Makawao. It’s a great way to spend the day supporting local and enjoying the cooler mountain air. - Maui Open Studios (Feb–Mar)
This unique, self-guided art tour lets you visit artists in their studios across the island. It’s a fun way to explore the local art scene and find one-of-a-kind pieces that come with a story (plus you’ll get to meet the artist themselves!).

📖 Related Reads: Looking for more fun events happening throughout the year? Check out my seasonal guides to Maui’s best things to do in Winter, Spring, Summer, and Fall.
8. Workshops: Learn Something New & Take It Home

Experiences can be souvenirs too, especially when you get to make something with your own hands. These workshops are a fun way to dive into your creative side and walk away with a handmade memory.
- Moana Glass (Lahaina)
Maui’s only hands-on glassblowing studio! Whether you want to create a colorful ornament, bowl, or sculpture, Moana Glass is beginner friendly and makes everything super easy and fun. You can also swing by just to watch the artists at work and browse the gallery. - Kai Luna Creations (Wailuku)
Create your own ocean-inspired resin art in this relaxed, small-group workshop. You’ll design a custom cheese or charcuterie board using resin techniques like marbling and lacing. Dara, the owner, guides you through every step, and the class includes snacks and drinks. Your finished board will cure overnight and can be picked up or shipped.

📖 Related Reads: Best Workshops, Lessons, and Classes on Maui: 22 Hands-On Experiences You’ll Never Forget
Final Thoughts: Souvenirs Are Memories
The best souvenirs are the ones that remind you of the experience behind them. Sometimes that means the scent of a locally made lotion or the tart taste of some lilikoi jam you brought home. Or maybe it’s a photo of you snorkeling for the first time or catching your first wave.
And shopping local is more than just picking up gifts—it’s a way to connect with the island and the people who call it home. So don’t be afraid to browse, ask questions, and discover the stories behind what you buy.
Lastly, if you want help finding even more special places, my digital Maui travel map is packed with curated spots across the island, including local markets, cultural experiences, and underappreciated gems that are easy to miss. It’s designed to help you explore with intention…and maybe take home a few extra memories, too.
Mahalo for reading, and I hope you have the best time on Maui!
READY TO EXPLORE MORE OF MAUI?
Your ultimate guide to Maui awaits! Plan less, explore more. My digital map takes the guesswork out of your trip with 350+ tried-and-true spots, real-time updates, and local tips you won’t find in guidebooks. Even better, you’ll get lifetime access so you never miss a beat.
“I told my husband this was hands down the best thing we got for our trip.”
We bought a guidebook and had lots of blog posts saved, but nothing beat pulling up your map while we were out and about. It felt like having a local friend in our pocket. Super well-organized and full of awesome little gems. Mahalo Kaimi!
– Carina D.






